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Strategy

Designing an ESOP Pool That Holds Up Over Time

Ananya Sen18 December 2024

An ESOP pool set up too early or too small tends to require awkward renegotiation later, while a pool set up without a clear vesting and exercise framework creates confusion when the first grants come up for exercise.

Sizing the pool against a realistic hiring plan for the next eighteen to twenty-four months, rather than a rough percentage benchmark, tends to produce a more durable outcome.

Vesting schedules should be documented clearly at the point of grant, including treatment on resignation, termination and acquisition, questions that are far harder to resolve after the fact.

Founders who treat ESOP design as a one-time documentation exercise rather than an ongoing framework often find themselves redesigning it entirely at the next funding round.

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